Frontline Research Group (FRG) has a wealth of existing retail data across Africa and their ongoing Retail Tracking studies, and frequently updated Retail Census ensure that the data is current.
In addition to the data FRG also provides analyses, insights and direction from their highly skilled and experienced team of researcher.
The information supplied by FRG has proven to increase revenue, reduce costs and improve efficiencies, by giving key insights into our clients’ markets.
Currently, we are assisting companies in planning their 2024 marketing/research budgets, for potential projects in the new year, as well as helping them achieve their expenditure targets for the current year by providing useful data and insights from research that we have recently completed.
Data and projects that may be of interest include:
TANZANIA:
Our recent retail census of 99 000 outlets, across FMCG outlets, is available for purchase. Pricing is based on various options, relating to your specific needs.
MOZAMBIQUE:
We have completed a partial census in some key areas in the south and this data is available for purchase. We are also looking for syndicate partners for a census of the centre and north of the country. We currently run a retail tracking data, within the beverage sector available too.
UGANDA:
We are in the process of planning a Retail Census in the key markets of Uganda and are looking for syndicate partners to share the cost. We currently run a Retail Audit for Beverages here at a national level.
SOUTH AFRICA:
We have begun a national rolling census and are implementing a full retail audit too. This uses an exciting new methodology, and here we are also looking for syndicate partners to come on board, as we expand into different category reads.
We have also just completed an updated census in Soweto, Umlazi and Tembisa, where we have approximately 8000 outlets profiled and analysed. This data is also available for purchase.
Depending on your needs, we also offer various country reports, within certain categories, that provide an analysis of the markets, over the past 6, 12, 24 months.
FRG have a number of other projects on the go and, of course, they would be happy to undertake custom research for your company too.
If you would like further information or a quotation please contact Steve Johnson, Managing Director, on Tel: +27 (0) 86 999 0407 Email: steve@frontlineafrica.com