Frontline Research Group are planning to conduct a census of retail outlets in Mozambique and Uganda in 2024 and we are inviting companies to partner
Frontline Research Group (FRG) are well known for their expertise in Traditional Trade they are also known for having some of the most granular data
In this in-depth exploration of consumer psychology during the South African festive season, Shaheen Khan from Regent Business School unravels the intricacies of consumer behaviour,
Frontline Research Group (FRG) has a wealth of existing retail data across Africa and their ongoing Retail Tracking studies, and frequently updated Retail Census ensure
The fundamental principles around cash management in retail haven’t changed much over the years. Retailers of all shapes and sizes need to securely manage and
As online shopping has surged, so efficient delivery has become a non-negotiable for consumers. In fact, some surveys indicate that as much as 85% of
Deal-seeking behaviour is booming. Before shopping, 90% of consumers look online for the best deals and 89% look for sales, deals, cashback rebates and the
Traditional Trade, also known as Informal Trade, accounts for a very large portion of Africa’s retail sales. Euromonitor International say that, outside of South Africa,
For blue chip companies looking to maintain their steady growth rate in an ever more competitive market, Africa offers a unique opportunity. Many of the
What is Route-To-Market? Essentially a route to market is a route between you, the manufacturer or wholesaler, and the target demographic that you wish to